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- eToro re-listed 12 tokens, including XRP, ADA, and DOGE, in the US amid SEC settlement.
- The move reflects eToro’s renewed push to expand in the U.S. post-IPO launch.
Social trading platform eToro recently announced adding 12 new digital currencies to its U.S. platform. This update comes after scaling back last year following an SEC settlement. Popular digital assets like XRP, Cardano (ADA), and Dogecoin (DOGE) are among the new assets added. eToro intends to grow its presence in the United States with these new listings, which also follow its recent IPO.
eToro Brings Back Tokens After SEC Agreement
Last year, eToro had to limit its crypto offerings in the U.S. after settling with the Securities and Exchange Commission (SEC). The SEC had charged the platform with operating as an unregistered broker-dealer by offering certain crypto assets. Because of this, eToro removed most tokens from its U.S. platform, leaving only Bitcoin, Ethereum, and Bitcoin Cash available for trading.
As part of the settlement, eToro paid a $1.5 million fine. The deal also allowed it to bring back tokens when it felt the time was right. The company has added 12 assets, including XRP, ADA, and DOGE, increasing its total list for U.S. users to 15 coins.
It is worth noting that the exchange is not the only one that has been under the U.S. Securities and Exchange Commission’s clutches recently. As CNF reported recently, the company linked to XRP, Ripple Labs, still demands legal clarity on specific issues from the U.S. security agency.
Andrew McCormick, Head of eToro U.S., said the company did a lot of research before adding these digital assets again. He believes the timing is right, especially following the firm’s recent IPO. McCormick expects these additions to bring more opportunities and excitement for customers.
Cryptocurrency remains important to the company’s business. It made up 37% of its trading commissions in the first quarter of 2025. The company serves more than 40 million users in 75 countries, so this move is part of a wider plan to strengthen its crypto offerings worldwide.
A New Push to Grow in the U.S. Market
eToro’s decision to bring back these 12 digital currencies shows its renewed focus on expanding in the U.S. market. The platform sees the current regulatory environment as friendlier than before, making it a better time to offer more crypto options.
In an earlier update, CNF noted that eToro officially filed for a US IPO, aiming to list shares on Nasdaq under the ticker symbol “ETOR.” McCormick explained that the IPO earlier this month has given the company a fresh start, and adding these tokens fits with the firm’s plan to grow.
Additionally, the firm noted that another factor driving its renewed interest in the United States crypto market is the Trump administration’s supportive stance toward crypto projects.
As previously highlighted in our news piece, the President is expected to sign the new cryptocurrency regulation bill before the congressional recess in August. Notably, this eToro expansion allows U.S. traders to access more assets while complying with regulations.
With this move, eToro is positioning itself to better compete in the growing crypto space in the U.S. The company is clearly committed to offering a wider range of digital assets and rebuilding its presence after the 2024 challenges.
It is essential to add that eToro is not the only firm with an IPO ambition. As we covered in our earlier story, Circle is preparing for its IPO on the NYSE. Per the plans, the firm aims to offer 24 million shares and is eyeing a valuation of around $6.7 billion.
