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- Larry Fink now calls Bitcoin “digital gold” and acknowledges it as a legitimate asset.
- Fink advises caution, recommending Bitcoin as a small portfolio component.
Larry Fink, CEO of BlackRock, has changed his stance on Bitcoin, calling the cryptocurrency “digital gold” and acknowledging its position as a legitimate alternative asset. This is a stark reversal from his comments in 2017, when he called Bitcoin an “index of money laundering” that “was used mainly by criminals.” While Fink still advises against overexposure to the asset, the shift in his tone is indicative of an increasing acceptance of Bitcoin’s presence in mainstream finance.
Larry Fink just went on ‘60 Minutes’ to tell the world he was wrong about Bitcoin for years and in the future it will have a role similar to Gold.
Gold just hit a $27 trillion dollar market cap and a new all time high THIS MORNING.
They are going to SEND us in Q4. Buckle up. pic.twitter.com/CUui5LdsqC
— The ₿itcoin Therapist (@TheBTCTherapist) October 13, 2025
Fink’s acknowledgement of Bitcoin as a store of value arrives at a time when cryptocurrencies led by Bitcoin continue to gain more attention in the mainstream. Bitcoin has experienced multiple market crashes over the last few years, but has continued to grow, and investors are turning to it as a safe haven against inflation and political unrest.
While Fink has expressed acceptance of the value of Bitcoin, he still has not fully warmed to the concept of investing significant parts of investment portfolios in the digital currency. Fink acknowledged that it is a safe-haven asset, but said, “It is not a bad asset.” However, he did say that Bitcoin is not meant to be a major part of most investors’ portfolios, and that investors should be careful in how much exposure they have.
BlackRock’s Bitcoin ETF and Institutional Adoption
BlackRock’s decision to launch a Bitcoin ETF that was approved by the US Securities and Exchange Commission (SEC) is a significant step in the institutionalization of cryptocurrency investments. The iShares Bitcoin Trust ETF, launched in 2024, became the world’s largest crypto ETF in a short time, with more than $93.9 billion in assets under management. The ETF enables traditional investors to receive exposure to Bitcoin without having to buy and store the cryptocurrency directly.
Other major financial institutions share BlackRock’s interest in the crypto space. Companies such as Fidelity, Tesla, and Metaplanet have added Bitcoin to portfolios, which has led to the adoption of the cryptocurrency as a way to diversify and hedge against inflation.
Retail Interest and Bitcoin’s Global Appeal
Bitcoin isn’t only popular with institutional investors. Retail investors have also expressed high demand, with nearly half of the demand for BlackRock’s Bitcoin Fund ETF from individual investors. According to Fink, 75% of the retail investors had never held an iShares product previously, showcasing the changing mindset towards cryptocurrency.
Financial experts such as Fabian Dori, Chief Investment Officer of Sygnum Bank, say that global tensions and the risk of weakening currencies are among the major drivers of Bitcoin’s appeal. With political instability, increasing debt, and high inflation affecting economies around the world, investors are increasingly turning to decentralized assets such as Bitcoin, which is immune to manipulation by government and inflationary pressures.
Despite its support by BlackRock and the growing interest of institutional investors, some traditional investment platforms are still skeptical. Investment companies such as Hargreaves Lansdown still warn investors of Bitcoin’s volatility and lack of inherent value.
